For any entrepreneur it is important to do market research
before starting up on any idea. So, if you are thinking to start a small
business in South Africa, you must know the purchasing power of your target
audience to choose the profitable business model.
South African consumers actually have more money than you
think; a population that is willing to spend more on airtime than food. Do
check these best small
business ideas for South Africa and come up with an idea that creates
value for South African population.
Don’t worry about whether they will be able to afford your
product/service or not, all you need to do is to deliver them the value and they
will buy it at any cost.
Just imagine for a second; access to cheap mobile and
internet services is one of the basic needs there!